Von Rundstedt — Corporate Design Refresh
In the three decades of the company's history, von Rundstedt has developed from an outplacement specialist into one of the leading experts in talent and career advice. The development of the new, strategic positioning has essentially produced the so-called talent loops, which summarize all the specific needs of the target groups in a continuous advisory process. Comprehensive as a creative team lead, I developed all components of the visual Identity revised: from the appearance, via internal guidelines, website and literature. This project was created on behalf of Haacke ID and minigram (collaboration).